Resort Clubs International, Inc. is an enterprise company made up of synergistic and interrelated golf companies organized to build upon our golf experience and strengths.
To understand RTCI, one needs to understand it is an organization of entrepreneurs with complementary strengths and talents. We understand the power of synergy and build our companies to take advantage of our shared resources. Some examples of shared resources include: sales, marketing, customer service, legal, accounting, database marketing and purchasing.
RTCI will grow through individual business growth and acquisition of other complementary and synergistic companies who value our business model and can contribute to it.
In addition to adding leading edge, synergistic companies to our portfolio, we will invest in research and development for promising products and technologies, so that RTCI will always maintain golf industry market leadership.
To further understand RTCI, one needs to understand RTCI and its subsidiaries are managed by seasoned, successful business executives. These executives are taking their business acumen and skills honed in many disciplines and are combining these with their deep passion for golf, to look at the Golf Industry with a critical eye to its future.
Our emphasis on knowledge-based marketing (an extension of database marketing) is a major vehicle in our approach to being a major player in the Golf Industry's Future. Frankly, Golf suffers from a lack of sophisticated market capabilities. Golf lags other industries by a decade or more. RTCI is building the technological marketing infrastructure to take the Golf Industry from the back of the pack to the head of the pack, where it deserves to be.
Using this knowledge-based technology, RTCI will design and craft golf industry products, memberships and services that will meet the needs of today's and tomorrow's golfers. We will build the worlds largest, most comprehensive and current knowledgebase (a paradigm shift from databases) of golfers. Although it will be a never ending endeavor to maintain our knowledgebase, we intend to have the largest database of golfers in 2008 and grow from there to include every golfer in the world.
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